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Sal Bonavita, Original Owner of Peet's Coffee
Sal Bonavita, Original Owner of Peet's Coffee
We had a visit from Sal Bonavita today; Sal Bonavita is the original owner of Peet’s Coffee, he purchased Peet's Coffee from Alfred Peet in 1979. One interesting note is that Sal actually hired John Weaver to work for Peet’s Coffee in 1980. During our conversation, Sal mentioned he had a friend over for lunch and they enjoyed a cup of Weaver’s Africa Blend Coffee and could not stop talking about how delicious the coffee tasted. What impressed Sal though, was that Weaver's Coffee & Tea, after nine years of roasting coffee and exponentially increasing coffee volume each year, is still able to maintain the quality and consistency of an excellent cup of coffee. This is not an easy thing to accomplish and is usually the first thing to go when a coffee roaster grows their volume. However, quality, consistency and kindness are what we strive for everyday through our company policy.
Carlos Garcia, Sal Bonavita and John Weaver
Photo Credit Renee Brown
There are plenty of coffee roasters in America claiming to be the “Best Coffee”, or mentioning they roast the “Highest Quality Beans”. We know what we do here at our Coffee Roastery and want thank you for being a part of our crew. We would also like to offer a special thanks to Sal Bonavita for being a driving force in the coffee industry. We would not be here without his trailblazing vision.